We'll have Zen moments... and we will put pressure on NVIDIA, said Intel CEO.

Discussion in 'Frontpage news' started by Hilbert Hagedoorn, Sep 8, 2021.

  1. Hilbert Hagedoorn

    Hilbert Hagedoorn Don Vito Corleone Staff Member

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  2. butjer1010

    butjer1010 Active Member

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    AMD doesn't need Big-Little cores....Yet. Their 16 only "BIG" cores are consuming less power than intels 8 big and 8 little!
     
  3. Krizby

    Krizby Master Guru

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    Yeah let see if Intel can pull another Core 2 Duo this time around
     
  4. LEEc337

    LEEc337 Member Guru

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    But pat AMD are part of the hsa group and their early apus worked in a heterogenous system
     
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  5. IceVip

    IceVip Master Guru

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    Waiting for that glue moment
     
  6. h9dlb

    h9dlb Active Member

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    I'll believe it when I see it - Remember AMD with their "Nvidia killer" threats with Big Navi?
    Don't forget the Shintel tax
     
  7. Catspaw

    Catspaw Member

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    Honestly, I dont care what he says, but I love that he says what he does:
    If he is right, better products, more competition, better prices.
    If he is wrong, better memes, more laughs, better humor.
     
  8. Kaarme

    Kaarme Ancient Guru

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    Even if the first gen turns out to be a disappointment, Intel has the dough to keep trying again and again. At the end of the day, compute market is all about GPU tech today, not so much about CPU tech, including the traditional way of accelerating AI/machine learning. It's a market Intel has been missing mostly because while GPUs require a CPU to feed them data, that's just a minor portion of the whole, and might be a diminishing one to boot. Nvidia switched to EPYC from Intel earlier and everyone expects them to switch to their own, probably ARM based CPUs later. I'd say this server side was the real reason Intel decided to enter the GPU market now. However, the synergy between graphics acceleration and computing is so high that they basically get the gaming GPUs on the side, so it makes sense to go all out there as well. No doubt Intel has long dreamed of having pure Intel gaming laptops as well, not just making desktop video cards.
     
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  9. Fediuld

    Fediuld Master Guru

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    We got the big navi and killed Nvidia.

    Even the 6800XT is faster than the 3090 in many games.

    And to achieve that performance Nvidia with the 3000 series, pushed so much power that if you pop to NV forums and subreddit you will see everyone trying to replace thermal paste with liquid metal and put higher quality thermal pads on, even on the 3070s!!!! Just to run them at normal speeds!!!!!!!
     
  10. Denial

    Denial Ancient Guru

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    I don't have any problems with my 3080 running above stock and you can tell Nvidia is dead by it's 2% market share gain last quarter.. :rolleyes:

    RDNA2 is a great design and I'm sure there are some manufacturing defects with Nvidia cards but all this hyperbole about things being "killed" is laughable at best.
     
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  11. JamesSneed

    JamesSneed Maha Guru

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    I'm very happy for AMD being competitive but on the other hand Nvidia is outselling AMD by huge margins. The last thing any of us really want is one company killing the other. We need all three players competing which will advance progress and keeping prices in check.
     
  12. TimmyP

    TimmyP Master Guru

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    Its almost 12 to 1 now. AMD gpus are in the biggest hole they have ever been in.
     
  13. Loobyluggs

    Loobyluggs Ancient Guru

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    "We'll have Zen moments"

    I think you just had a "senior moment", sir.

    I get his point, though. Intel does need another 'sandybridge' moment, but I do not think "Zen" is really a term he should be saying, when they are so far behind the curve, they would need to completely and totally double the metrics for perf.

    Like Sandybridge did.
     
  14. Krizby

    Krizby Master Guru

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    Actually it was the Core microarchitecture (Core 2 Duo and Core 2 Quad) that Intel took back the performance crown from Athlon 64 X2 and had been doling out the beating on AMD until now.
     
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  15. Denial

    Denial Ancient Guru

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    Sandybridge was a good chip but it didn't even come close to doubling performance.. it's largest improvement was its ability to overclock but even overclocked to 4.8ghz it wasn't doubling performance
     

  16. schmidtbag

    schmidtbag Ancient Guru

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    AMD will survive, but I predict they're going to take a proportionately greater loss than Nvidia. CUDA and the tensor cores are what really gives Nvidia's hardware an edge in the market. That and the fact Nvidia usually has the highest level of performance overall. Most people who buy AMD do so for lower prices and for being less proprietary.

    So here's the real challenge with Intel: they just simply won't have a technologically competitive product with Nvidia, but AMD's market ostensibly being 12x smaller than Nvidia's likely doesn't exactly sound like the most appealing market to investors, especially when you consider Intel just simply won't be taking 100% of AMD's marketshare. Intel is further challenged by trying to shake impressions from 10 years ago.

    You could argue that Intel's strategy is to undercut AMD's prices so much that it even entices Nvidia users to buy, simply for the good value. But that's going to be really hard in today's market and chip shortages.

    It doesn't end there though. Even if they have a 4K-ready GPU in-stock with good DXR performance and a competitive MSRP, you still have drivers to worry about, as a Windows user. Intel is notorious for prematurely abandoning their Windows GPU drivers when a new product is released, and their current Xe drivers leave a lot to be desired.

    As far as I'm concerned, most of us might as well skip these GPUs. They might be enticing to Linux users, so long as they can be bought for a reasonable price, but that's about it.
     
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  17. fantaskarsef

    fantaskarsef Ancient Guru

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    Buzzword interviews... like watching Lisa Su on Bloomberg TV with closed captioning...

    [insert "they are the same picture" meme]
     
  18. waltc3

    waltc3 Maha Guru

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    While Intel is having its Zen moment, AMD will be having its Zen-4 moment--or maybe even its Zen 5 moment, depending on when Intel ships Alder Lake, I suppose. Be nice when Intel decides to provide a firm ship date, won't it?
     
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  19. tunejunky

    tunejunky Ancient Guru

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    i think mr. Gelsinger is great.
    confidence is key in righting an adrift ship (err...umm... a money making adrift ship).

    but pc enthusiast press buried the lede.

    the lede is contract fabbing.
    while TSMC was able to apply new ARM processes and techniques working hand in hand with vendors and suppliers to x86, Intel got caught behind being complacent.

    but mr. Gelsinger is absolutely correct when he says over a third of Enterprise wants x86 solutions for infrastructure compatibility. and about that number of clients have approached him for custom silicon. and that's where the money is.

    buried even further was mr. Gelsinger's point about outsourcing silicon for certain products like consumer cpu's and TSMC was specifically mentioned. we already know that Intel has licensed patents from TSMC and that some silicon would be fabbed there.

    what this says to me is that Intel's new process(es) are not price competitive in the low margin world of (most) consumer cpus. while Intel is the second largest fab (by a mile) they realized that capital intensive development is necessary to achieve the scale required to compete and potentially win. THAT's where the Biden Administration's new Defense contract comes in.

    but because shareholders are strictly "what have you done for me lately", (imho) outsourcing I-3's and I-5's make a lot of sense as there is very little margin.
    I-7's and I-9's are more halo products, but i wouldn't be surprised if mobile was outsourced too.
     
  20. Venix

    Venix Ancient Guru

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    Everybody remember the sandy bridge moment , while the sb was the nail in the coffin i do not agree it was the winner one ! The win came 1 generation earlier with Nehalem since amd finally managed to catch up to intels core 2 with their phenom2 ... Then if i remember right 2-3 months later nahelem with the corei7 920 and higher models came along and laid ruins ... Sandy was a big leap but the war was already won by nahelem a long time ago especially since those puppies where clocking with fsb incriments still !
     
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