Don't forget as well that the RTX 2070 is using a TU106, which is a midrange part that should be in an XX60 level card. The GTX 1070, 1070 Ti, and 1080 are using GP104. The GTX 1160 and 1160 Ti are using a TU116, which should be used in an XX50 and XX50 Ti level card. Nvidia is completely ripping people off with Turing. The entire lineup is priced double what it should be.