NZXT announces the NZXT H1, a small form factor Mini-ITX case that includes an SFX-L 650w 80+ Gold PSU, 140 mm AIO, and PCIe riser card pre-installed for a simple building experience. In addition, the... NZXT Launches H1 Mini-ITX Case and NZXT BLD H1 Mini PC Pre-Build
Color me impressed--that's actually not a terrible layout. I've done a few shoe box builds before, and easily the biggest caveat are the depths of the cases, giving them an unnecessarily long footprint. silverstone has/had something similar, but I remember it's internal layout being a bit off-putting. This doesn't look half bad, although I might opp for a low-profile air cooler instead.
I would think the opposite--When you're a PC gamer, but like console aesthetics, like the Series X...