heh.. Yeah I was never a fanboy of any company or brand and never will. Bang for the money I put in is what I look, my money is more important than being a fanboy. i will buy whateber performs better. I have already sold my 9800XT so as to gather money for either NV40 or R420. I will look at reviews from respected sites and will decide which one to get. If NV40 is better I wont hesitate to switch back to NVIDIA And if R420 is better I wont hesitate to stay with ATI either.