Well you are right - but i'm just saying that price really isn't the main concern for the top product. The main disappointment with the 2080 ti was the lack of performance increase, which made people rage over how much they charged for that small performance increase. But let's say the 3080 ti was 100% faster at 2000 USD, i'd deffo get one. At 10000 usd... probably not. But if it's only 30% faster, then i'm not sure i will get it regardless of price, due to the underwhelming performance increase. I felt the exact same way about the 2080 ti btw, but yeah... no alternative if you wanted more gpu performance, even if it wasn't much.