It's a cycle. ATI Rage was the thing back in the day. But they had to fight 3DFX. Nvidia came along and ate 3DFX. Nvidia then struck gold with the TI4000 series, leaving ATI in the dust. ATI fought back with the XT series. Nvidia had a flub with the 5000 series. A HUGE flub. Nvidia regained themselves with the 7000 series. ATI fumbled with the HD series in the beginning, especially the awful HD2XXX series. Nvidia then beat ATI to the DX10 game with the 8XXX series, but horrifically unoptimized games made it not really a solid investment in the beginning. ATI finally caught up with the HD3XXX series. Nvidia fought back with the 9XXX series. Nvidia also ate PhysX and enabled Physx on all of it's cards, frustrating ATI users. ATI brought it with the HD4XXX series. Nvidia countered with the GTX2XX series. And my was the 285 a beast in it's day. ATI finally broke ground and took the lead with the HD5XXX series, touting DX11 as their selling point. Nvidia...went silent. I expect Nvidia to either drop ATI to it's knees with Fermi, or be second place until the next generation, as it's a constant cycle between Nvidia and ATI for dominance. ANd I like it that way...cheaper cards by competition. And I accurate or am I off?