Greed will always win out in the end. And that's exactly what happened. ISPs got greedy. Instead of upgrading their networks to keep up with increased activity/load, they decided to start trying to control the data flow and charge content providers for delivering the content without any bandwidth degradation. They claim it's in the best interest of the consumer, but it's only in the best interest of the ISP as the consumer is being harmed by this behavior. The Gov't sat back too long and allowed monopolies to be established, leaving the consumer screwed..... It's not that the laws or technology preventing ISPs from expanding their coverage as claimed. It's that in most cases they have agreements not to expand into each other's coverage areas where they don't already have a presence. ISPs see competition as a bad thing, because it forces them to behave responsibly.