Nvidia GPU news, leaks and rumors

I mean, thinking about it, it gets people to buy more mid tier cards ultimately. I guess that's the pocket magician's trick to sell more cards with only making other alternatives worse.

 

And making the next tier down insignificantly slower so that tier becomes the de facto success.

 

Apparently. Although I have to say, it sounds not that logical, but I guess the numbers of the business people sitting on top of the engineers would disagree.

 

Look at the current RTX4070Ti leak. Psychological marketing that immediately makes consumers aware that it's as powerful as an RTX3090Ti. That causes people to think that that's the card for them as it provides enough performance for their needs at a cheaper price. That's powerful marketing right there.

The next step is another leak emphasizing how much more powerful the RTX4080 is versus the RTX3090Ti (which will be the minimum card for those who've maxed out on last gen). Without these cards even releasing, the average enthusiast will immediately understand what they're looking at. I know I certainly do. Mental rankings of these gpus already ingrained in my brain lol.

 

You are of course right, and I do see the sense behind "leaks" and all of that noise. But that doesn't have to say they need to have a 2000USD card immediately replaced by a card for a third of it's price in the next generation. That's what I was specifically referring to. The whole marketing could have been successful too if they "only" had the 4080 bypass the 3090, and not already the 4070. That's what's off in my own opinion.

As you mention "average enthusiast", which by itself is a paradox, I claim, the enthusiast either buys top dog no matter what, or is an average GPU buyer... who makes his decisions dependant on facts, performance, benchmarks, price and availability. The average GPU buyer, at least in my own humble understanding of my own plans to handle the upcoming GPU upgrade, will then consider buying the mid tier card, and keeping it that way if Nvidia keeps up those alleged performance gaps between generations, especially since the 4070TI you mentioned will be enough to sensibly drive 4K...
My point is, what is Nvidia's move on the 50 gen? Make the "5070" again bypass the 4090? If so, never buy a top dog product again. If not, they effectively lose sales next gen, I believe. Might be wrong of course, but nobody will buy a 2000USD "5090" if it can't reasonably surpass a 4090... which makes me personally seriously reconsider my intention to spend 2000EUR on the next GPU since I already skipped a generation on purpose.

I guess Lisa Su wasn't wrong with reminding people on Bloomberg some 8 months or so ago that GPUs are a cyclical business. And this is not a flame post but to reasonably tickle out what we might think about Nvidia's marketing and what their plan is... maybe the 4070 is only a good buy compared to 30 gen cards but again horrible compared to the 50 gen... but how do they want to top that technically? I honestly doubt that a chiplet design on the 50 gen will bring as big of a performance jump as there is between 40 and 50 gen, if leaks are even accurate.

 

They will keep on this path for 5000 series if it's technically feasible. 2nm is here, so, there's perhaps 2 generations of hardware left before we're maxed-out using single dies and then it's refinements that'll make the difference. Chiplet design will hinge on the interconnect technology (which I believe AMD might have the edge right now?).

Price-wise, just buy what you can afford. It's the world of PC technology. It's out-of-date as soon as you buy it, but, that doesn't mean you can't make the most of it. I personally feel that early adopting maximizes the money I spent by having that hardware run for the longest possible time.

 

Yeah, nodes and how many are still "left" is a good point. While I do believe they will go chiplets at some point, I too think they will have to figure some stuff out still. AMD might have the advantage, but I believe Nvidia hasn't bought Mellanox solely for data center purposes, and they are constantly working on NVlink I guess.
But yes, ultimately you're right, buy what one can afford and make the most out of it. Which was what brought me towards buying higher tier cards anyway. I share your sentiment on early adopting, hence I bought into RT with the 2080TI aswell.

 

kopite7kimi on Twitter: "There is an update of RTX 4070. PG141-SKU331 7680FP32 12G 21Gbps GDDR6X 300W TSE >11000" / Twitter

 

His leaks are all over the place. So 4070 is now what 4070ti should be?

 

very good specs if true

 

Hope so!

 

499$ for a 3090ti performance level? Count me in unless nvidia try to swap tiers and 4070 gets a bump in price.

 

I payed 925 euro for my RTX 3080 so prob be cheaper with the RTX 4070 but we will see

 

Dude has "leaked" so many different specs, one of them is bound to hit the target.

 

That's how they get you, but, that's next-gen for you.

 

Big power reduction.

 

Every day new leaks.

Looks more reasonable now. Lets just hope performance targets didnt get reductions too.

 

4070 shouldn't be above 250w for reference.

 

If it's around the 500 to 600 US mark, it should be a great card.

 

kopite7kimi on Twitter: "Let's make some updates. RTX 4080 PG136/139-SKU360 AD103-300-A1 9728FP32 16GB 23Gbps GDDR6X total card power 340W" / Twitter