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Activision Spends $500 Million on Bungie's Destiny
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Hilbert Hagedoorn
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Default Activision Spends $500 Million on Bungie's Destiny - 05-07-2014, 08:15 | posts: 28,628 | Location: Guru3D testlab

According to a report from Reuters, Activision plans on spending a mere $500 million on developing and promoting Bungie's Destiny. That figure alone has the potential to break some industry records i...

Activision Spends $500 Million on Bungie's Destiny
   
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lucidus
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Default 05-07-2014, 08:21 | posts: 9,824 | Location: Dobuy

Dat breakeven point.
   
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Default 05-07-2014, 08:45 | posts: 9,098 | Location: NZ

And pay their employees the same as fast food workers.
   
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Default 05-07-2014, 08:50 | posts: 9,824 | Location: Dobuy

Or buy a bazzillion TV dinners while they work crunch time #Rysefacts.
   
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Default 05-07-2014, 09:36 | posts: 4,697 | Location: UK

From the videos I've seen so far, the game plays like Boarderlands 2. Not really something that would appeal to me. Hopefully I am wrong.
   
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Default 05-07-2014, 09:49 | posts: 679 | Location: Scotland

It sounds like a very mediocre game to me, but then that's what really sells in high volumes, middle of the road games that appeal to as many people as possible. See Call of Duty. This will make a killing no doubt.
   
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Default 05-07-2014, 09:52 | posts: 4,697 | Location: UK

Quote:
Originally Posted by Xenotone View Post
It sounds like a very mediocre game to me, but then that's what really sells in high volumes, middle of the road games that appeal to as many people as possible. See Call of Duty. This will make a killing no doubt.
I was thinking the same. Half of the 500 million will go to 'buying' review scores in the media, allegedly.

Last edited by Ghosty; 05-07-2014 at 09:54.
   
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Default 05-07-2014, 09:56 | posts: 6,004 | Location: Middlesbrough, England

It will make a killing because of it's Halo roots but i doubt it will make 500m worth of a killing.
   
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Default 05-07-2014, 09:58 | posts: 2,177 | Location: UK

That is...an incredible gamble.

It's hard to know whether to give props for the balls or to rubberneck the kicking of them in.

Good luck to the marketing vp. They can either write their own ticket after this or have the entire gaming universe punch it.

Respect either way.
   
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Default 05-07-2014, 10:52 | posts: 8,509 | Location: GTA, Canada

How much of that 500 mil is advertisement and bribing reviewers? I bet over 90% of it.
   
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Default 05-07-2014, 10:54 | posts: 1,830 | Location: Mars

And then video game publishers complain that games aren´t profitable and cost to much to make when they spend much more on marketing, buying reviews ( cough IGN cough) and on bitches...
   
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Default 05-07-2014, 12:22 | posts: 46 | Location: Norway

I don't see how they've managed to spend so much on that game. Looks like another generic shooter that we've seen a dozen times already.
   
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Default 05-07-2014, 12:32 | posts: 9,535 | Location: Serbia, NS

And we wont see a PC version, isn't that a shame?
   
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Default 05-07-2014, 12:32 | posts: 26,288 | Location: Netherlands

Quote:
Originally Posted by Dellers View Post
I don't see how they've managed to spend so much on that game. Looks like another generic shooter that we've seen a dozen times already.
Its a game with a 10 year plan thats why
   
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Default 05-07-2014, 12:56 | posts: 4,697 | Location: UK

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Its a game with a 10 year plan thats why
Do they really think people are going to be playing for ten years?
   
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Default 05-07-2014, 12:59 | posts: 10,696 | Location: Terra Firma

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Do they really think people are going to be playing for ten years?
It's an mmo, so maybe? I mean people are still playing WoW after 10 years, millions of people.
   
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Default 05-07-2014, 13:01 | posts: 4,697 | Location: UK

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It's an mmo, so maybe? I mean people are still playing WoW after 10 years, millions of people.
I didn't know it was a MMO, it's hard to get any info on this game at all.
   
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Default 05-07-2014, 13:09 | posts: 10,696 | Location: Terra Firma

The problem with building an MMO now is that you have to compete with WoW. Blizzard has probably invested nearly a billion dollars in development over a decade. The only way to beat them and build a successful MMO is to not compete with them at all and go a completely new route. I think Bungie is more than capable of doing that it's just going to come down to how well they execute their vision.
   
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Default 05-07-2014, 14:59 | posts: 1,514 | Location: MA, USA

Seems like they're trying to take a piece of the Borderlands/Mass Effect/Star Citizen/WoW market. Not that all those games are similar but there are certain aspects to each of those games that this one seems to attempt appealing to.

Because it's Activision, I have low expectations. In the software world, quality doesn't tend to increase with funding. When you've got a high enough paycheck and upper management telling you "what customers really want" (rather than actually ASK them), you don't tend to care about going above and beyond for your product. I tend to like Indie games because they HAVE to go all-out on it or else nobody will care.
   
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Default 05-07-2014, 15:35 | posts: 6,275 | Location: Romania

Even if it fails, they can afford it. They made such stupid high profit from CoD franchise, even though more than half of the games were utter ****, and together with Blizzard also milked and killed WoW (for me that is, I know it's still going...).

What they try to do with Destiny is catch two fish at the same time, for one the "console cod kiddies" and then the WoW fans/that quit WoW/want to try out console gaming. I'm surprised though, that they don't consider the PC, especially for the "MMO" part of the game, but then again I guess they're afraid of shooting themselves in the foot by attracting current WoW subscribers, typical.
   
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Default 05-07-2014, 15:48 | posts: 1,947 | Location: AZ

Quote:
Originally Posted by Denial View Post
The problem with building an MMO now is that you have to compete with WoW. Blizzard has probably invested nearly a billion dollars in development over a decade. The only way to beat them and build a successful MMO is to not compete with them at all and go a completely new route. I think Bungie is more than capable of doing that it's just going to come down to how well they execute their vision.
yeah but wow has been out so long even ppl like me who lived that game every day don't care about it anymore after 6 years strait i walked away and never looked back


i will definitely be getting this on ps4 this my first year being a console player after throwing out the pc and the online gameplay is just so much more rewarding then pc i will not look back on pc again....well that and the fact all the money i save in not having to upgrade every time a new game comes out its nice to just buy a game pop it in and play but thats my opinion

Last edited by bobdude; 05-07-2014 at 15:54.
   
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Default 05-07-2014, 16:18 | posts: 1,987 | Location: BBQ Capital of the World

I like bungie as company as well, so hopefully this product sells and is pretty fun. the borderlands series was pretty intense.
   
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Default 05-07-2014, 16:40 | posts: 6,275 | Location: Romania

Quote:
Originally Posted by Brasky View Post
I like bungie as company as well, so hopefully this product sells and is pretty fun. the borderlands series was pretty intense.
Borderlands is done by Gearbox, Bungie is famous for Halo series. I think Destiny will be more of an MMO than a co-op multiplayer.
   
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Default 05-07-2014, 17:40 | posts: 1,987 | Location: BBQ Capital of the World

Quote:
Originally Posted by Solfaur View Post
Borderlands is done by Gearbox, Bungie is famous for Halo series. I think Destiny will be more of an MMO than a co-op multiplayer.
Got it, thanks for the heads up.
   
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Default 05-07-2014, 19:22 | posts: 207 | Location: Netherlands

Will Angry Joe be bribed for this game?
   
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